New Manchester United Home Kit 2012-13

Man United home kit 2012-13

They have arguably been one of the most marketable and global football clubs over the last two decades, and so it is fitting that the new Manchester United home kit  for the 2012/13 season focuses implicitly on the local heritage of the South West Manchester giants. Nike, who have been making Manchester United‘s kits since the 2002-2003 season have branded their home creation as “Made of Manchester”, celebrating the gingham print which runs through the shirt.

Gingham print is a world-famous fabric that launched Manchester’s journey from a market town to one of the leading worldwide centres of cotton textiles. This growth is arguably similar to the growth that United have had since their inception in 1878 as Newton Heath until today’s date.

“Made of Manchester” consists of the red and dark red gingham check pattern throughout the shirt. The shirt has a black v-neck. There is no trim anywhere else on the shirt at all, it is as if Nike have done this deliberately to emphasise the importance of the design. AON continue to sponsor the shirt. The inscription on the inside of the collar “Forged in Industry, Striving for Glory” serves as a reminder of Manchester United’s journey of graft, endeavour and humble beginnings to their current status of one of the biggest clubs in the world defined by success and glory.

Many Manchester United fans dislike the new Manchester United home kit, describing it akin to Rupert the Bear or a tin of shortbread. I personally think the design is fantastic because it meaningfully reflects on an important part of Manchester’s tradition and history. Many people feel that Manchester United have been an institution that have famously detached itself from Manchester as a city since their successes domestically and in Europe have touched so many corners of the globe.

Many also feel that United’s counterparts and current Premiership Champions Manchester City have played more of an active role representing the city of Manchester as well. Nike have changed this perception by bringing to the world a new design that has firmly established an identity of commitment to the history and identity of Manchester. I take my flat cap off to them!

I would give this kit an 8.1/10.

What do you think? If Manchester United achieve success this year, will it mean more with this inspiring new design? Let us know what you think about the Manchester United new home kit or the use of the Gingham print on the shirt. Alternatively, you can share your opinions with us on our Facebook or Twitter pages.

If you like it, follow the link to buy the Manchester United home shirt for 2012-13!

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4 Responses to “New Manchester United Home Kit 2012-13”

  1. Cantona
    October 15, 2012 at 8:54 am #

    South west?? Don’t you mean north west ! Lol

  2. KAKA
    October 15, 2012 at 9:14 am #

    rubish jessy……….we prefer AIG DAN DIS NEW KITS

  3. Jonny Dubs
    October 15, 2012 at 10:38 am #

    Bonjour Cantona!

    Thank you for your post. I think you may have misread what I wrote:

    “local heritage of the South West Manchester giants”

    When I used South West, I was referring to the fact that Old Trafford is in South West Manchester. I was not having a cheap clichéd dig at the fact that many people from the South West support the club, therefore I was not referring to Manchester United’s location in England.

    I have attached a link to Google Maps anyway to clarify…

    http://maps.google.co.uk/maps?q=old+trafford&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a&um=1&ie=UTF-8&hl=en&sa=N&tab=wl

  4. keith jenkins
    October 15, 2012 at 1:34 pm #

    my daughters wear gingham to school , now we know rooney only likes grannys bunch of !!!!!!